M/A/R/C Research
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Archive for November, 2006

Random Thoughts and a Few Predictions

Friday, November 3rd, 2006

  • Even though I am passionate about baseball I just couldn’t really get into watching the Detroit Tigers play the St Louis Cardinals in the World Series.
  • Isiah Thomas will not be successful as the NY Knicks head coach and will be fired within a year

  • One of the classiest guys in sports is Indianapolis Colts wide receiver Marvin Harrison. All he does is catch passes and more passes and than hands the ball back to the referee. He never taunts other players, just goes about his business the old fashioned way. Entering this year he has over 920 catches in 10 years. In fact he is in the top ten of all-time in 3 categories: Receptions, Receiving yards and receiving touchdowns.
  • It was interesting to read that Fourteen of USA today’s baseball staff predicted the baseball playoffs 1st round – 13 of them picked the Yankees, 12 of them picked the Twins, 13 of them picked the Padres and only 7 of them picked the Mets. Safe to say you could have done better picking names out of a hat.

  • You heard it here first… the Chicago Bears will go 10-0 and lose in week 11 on the road to the New England Patriots but will meet in this years Super Bowl which is a rematch from 20 years ago.
  • Congratulations to fellow Hofstra Graduate Marques Colston and current New Orleans Saint Receiver. He currently is 8th in the NFL in receiving yards and tied for 2nd in touchdown receptions – not bad for a 7th round draft pick!

  • The Dallas Mavericks will not only make it to this years NBA final they will win it. They learned a tremendous amount from last years final. You may not think I am going out on a limb BUT this hasn’t happened since 1989 when The Detroit Pistons won the championship after losing in the finals the prior year.

  • In case you missed it Indianapolis Colts QB Peyton Manning missed his first practice in his nine year career to attend his grandmother’s funeral. In the sports world today that is unprecedented
  • Keep an eye on the Chicago Bulls – I think that team is going to be really good this year, make a lot of noise and might even meet the Mavericks in the NBA finals.

  • Unless Barry Bonds drastically lowers his contract demands or plays for the San Francisco Giants he will be sitting home and playing lots of golf next summer.

TRIP DOWN MEMORY LANE

Am I the only person who misses the Lakers/Celtic rivalry? Larry Bird vs. Magic Johnson – some of the best basketball ever!

Have a thought about sports? Something bothering you about a player? Have a trivia question or prediction? We want to hear from you!

You MIGHT Want to Save the Date October 14-18, 2007

Wednesday, November 1st, 2006

I remember when I used to go to the ARF in New York and the exhibit hall was on two floors. The hall was jammed with wall to wall people and frankly it was the place to be. I couldn’t wait to see the newest technology in our industry, hear about what was on the horizon or frankly go to the Beta Research booth and get an autograph and picture of one of the many celebrities that were there year after year. Every November when I purchased my new Day-Timer it was the first date I blocked out. A can’t miss conference if there ever was one.

When I returned from NY last April after my last ARF, the experience was so different. Prior to arriving, I was disappointed that I had so many meetings scheduled and that I had only scheduled three hours for the exhibit hall. Unfortunately that was plenty of time. The aisles were bare most of the time and walking through the corridors wasn’t an issue like it was in the past.

Maybe I was just attending the new ARF – maybe the next can’t miss conference?

I just returned from exhibiting at “The Market Research Event 2006” which was held in Los Angeles last week. When I asked how many people attended, I got lots of different answers from a low of 700 to a high of 1300 attendees.

Here is what I do know:

  • There were over 120 presentations
  • At least 850 attendees
  • The conference is probably the most expensive in the industry

And there appears to be a buzz in the air about this conference!

Like most conferences some of the presentations were infomercials but some of them were rock solid.

IIR does a great job of marketing this event. They have already committed to doubling the size of the exhibit hall next year and it wouldn’t surprise me if they increase attendance by 40%. One of the most amazing things to me is this conference has only been around for three years.

I am not saying 100% of you should attend but what I am saying is that you need to check it out and make an informed decision.

The Market Research Event 2007 is scheduled for October 14-18, 2007.

I look forward to other people’s thoughts.