Below are just a few of the conference presentations we’ve presented or co-presented with clients. (Our clients have given us their permission to feature their presentations on this Web site.) Please for additional conference presentations that specifically address your needs or to arrange to speak with a M/A/R/C marketing scientist or researcher to answer any questions about a conference presentation.

	Conference Presentation — Best Segmentation Practices and Targeting Procedures that Provide the Most Client-Actionable Strategy (Presentation)
	Frank Wyman, Ph.D., Director of Advanced Analytics, M/A/R/C Research, presented at the IIR’s The Market Research Event 2005.
	Conference Presentation — Best Segmentation Practices and Targeting Procedures that Provide the Most Client-Actionable Strategy (Speaker Notes)
	Conference Presentation — Marriott on Staying out of the Dark at AMA Conference
	At the American Marketing Association’s 24th Annual Marketing Research Conference, a Marriott International Inc. speaker presented this highly rated "Staying Out of the Dark" presentation.