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Press Release - How Do Your Customers Respond To Long Wait Times? Many Leave Empty Handed! |
| In the sixth issue of MEASURE, M/A/R/C revisits how shopper's attitudes towards long check-out lines affects retail sales. (June 2008) |
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MRA Press Release - MRA Honors Prominent Market Researchers with National Awards |
| M/A/R/C President and CEO, Merrill Dubrow, honored with Distinguished Service Award from the Marketing Research Association. (June 2008) |
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Press Release - Amador Named Senior Vice President |
| Tony Amador has been promoted to Senior Vice President at M/A/R/C Research. (April 2008) |
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Press Release - M/A/R/C Research Announces Four Executive Promotions |
| Gwen Amador, Lisa Smith, Jonathan Hook, and Dr. Frank Wyman promoted to Vice President (February 2008) |
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Press Release - M/A/R/C Research Finds 40% of Consumers Rely on Directional Signs |
| In the fifth issue of MEASURE, M/A/R/C reports the importance of directional, informational, and promotional signs in retail stores. Impulse purhases are also reviewed. (November 2007) |
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Press Release - M/A/R/C Research Announces Two Executive Promotions |
| Amy Barrentine and Randy Wahl promoted to Executive Vice President (September 2007) |
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Press Release - Poor Customer Service Leads to a 16% Loss |
| The fourth issue of MEASURE cautions retailers the importance of good customer service. (September 2007) |
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Press Release - M/A/R/C Research to Hold Premier Market Research Summit |
| Kelley Styring is the keynote speaker at the premier event being held at M/A/R/C Research. Also presenting will be Dwight Riskey, Bill Glenn, and Amy Barrentine. (July 2007) |
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Press Release - Retailers Beware: If upcoming Back-to-School Advertised Items are not in the store 20% of shoppers will leave and shop elsewhere else! |
| The third issue of MEASURE advises retailers to keep advertised items in stock and priced correctly. (June 2007) |
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Article - The Metamorphosis of a Qualitative Researcher (Part Three) |
| Kelly Heatly concludes a three-part series tracking her progress as she enters the world of qualitative research in the May issue of Quirk's Marketing Research Review. (May 2007) |
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Press Release - Store Cleanliness Plays an Important Role on Where Consumers Shop |
| The second issue of MEASURE offers insight into the impact of store appearance by store category. (April 2007) |
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Press Release - Spending Over 4 Minutes in Check Out Lines Means Lost Customers! |
| Introducing MEASURE - A complimentary monthly report designed to provide insights into the in-store shopping experience. MEASURE is a joint venture between M/A/R/C Research and Omnicom sister agency, National In-Store. (March 2007) |
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Press Release - Online Survey Solution Welcomes New Director |
| Meg Ryan joins OSS as Director of Client Development. (January 2007) |
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Press Release - Sutherland Promoted to Sr. Vice President at M/A/R/C Research |
| Betsy Sutherland promoted in Greensboro office. (December 2006) |
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Press Release - M/A/R/C Research Announces Senior Appointment |
| Sherri Neuwirth joins M/A/R/C as Sr. Vice President. (November 2006) |
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Press Release - M/A/R/C Research expands Account Team |
| Susan Hayes joins M/A/R/C Research as Account Director. (October 2006) |
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Press Release - M/A/R/C Research joins the Blogosphere |
| M/A/R/C Research President and CEO, Merrill Dubrow, authors new Blog. (August 2006) |
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Article - Getting Patients to Talk |
| Will Leskin, Vice President of Qualitative Services, discusses a support-group approach to qualitative research in the June issue of Quirk's Marketing Research Review. (June 2006) |
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Article - Mixing Art With Science |
| Will Leskin and Carla Penel write a guide to executive-ready reporting in the May issue of Quirk's Marketing Research Review. Will Leskin is Vice President of Qualitative Services and Carla Penel is Research Manager, Qualitative Services, at M/A/R/C Research. (May 2006) |
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Article - The Metamorphosis of a Qualitative Researcher (Part Two) |
| M/A/R/C’s Research Manager, Kelly Heatly, continues her discussion on the transition to the qualitative team in the May issue of Quirk's Marketing Research Review. This article is the second of a three part series. (May 2006) |
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Press Release - Van Tatenhove Named Vice President |
| M/A/R/C Research announces that Fred Van Tatenhove has been promoted to Vice President (March 2006) |
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Press Release - M/A/R/C Research Names Kevin Robertson as Sr. Vice President |
| Robertson to Lead Greensboro Office (February 2006) |
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Article - The Metamorphosis of a Qualitative Researcher (Part One) |
| M/A/R/C’s Research Manager, Kelly Heatly, discusses her transition to the qualitative team in the December issue of Quirk's Marketing Research Review. This article is the first of a three part series. (December 2005) |
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Press Release - Leskin Joins as Vice President |
| Will Leskin named Vice President at M/A/R/C Research (August 2005) |
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Press Release - M/A/R/C Welcomes Two New Account Directors |
| Nancy Miller and Mary Loveland Join M/A/R/C Research (August 2005) |
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M/A/R/C Research - A Profile |
| WorldOpinion.com Profiles M/A/R/C Research
Reported and Written by WorldOpinion Web Editor Gloria Mellinger (July 2005) |
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Press Release — M/A/R/C Research Announces Appointments |
| Tony Amador named Vice President, Client Development.
Janet Savoie joins M/A/R/C as Senior Director, Client Development. (June 2005) |
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Omnicom Group Named to FORTUNE'S List of "America's Most Admired Companies" |
| M/A/R/C's parent company, Omnicom Group is recognized as a top company in FORTUNE (March 2005) |
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Article — A Day in the Life of a New MR Agency CEO |
| "A Day in the Life of a New MR Agency CEO" is an article reported and written by RBR Editor and Publisher Bob Lederer (January 2005) |
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Press Release — New President of M/A/R/C Research |
| Merrill Dubrow named as the new President & CEO of M/A/R/C Research (December 2004) |