Ok I must admit no matter where I am, I love to look at advertising. I love creative people and ads and constantly find myself looking at billboards, print ads and many other forms of advertising.
Below are six very creative "bag" ads. All of them are very clever.
For me the funniest advertising "bag" is the one where the strings pull the woman’s hair. Her expression is priceless. Living in Texas, I realize the gun "bag" might seem appropriate to some—although I really am not a big fan of guns and don’t like that one. The "bag" where the lady is holding the hand of the autistic child was very impactful and I must admit I almost shed a tear. It made me really stop and think about the message and frankly wonder if there was a way to help.
- Which advertising "bag’ is your favorite?
- Have you seen an other creative "bag" advertisements?
I look forward to reading your comments.
Liz says:
I love them all, but particularly jump ropes. Really impressive advertising!
Rick Johnson says:
I like the jump ropes for sure! The others are pretty cool, but I would probably recommend something else, especially the gun.
SeanJJordan says:
I often browse site like The Cool Hunter (http://www.coolhunter.net) to keep an eye on the latest unusual designs. Often, European ad campaigns are profiled that put the American ones to shame. Bags like these are far more common overseas.
One complaint I often had when working in the retail world was that marketing departments were far more concerned about consistency and far less about creativity and visual impact. There were times where we had beautiful bags branded with the latest products that the customers loved, but most of the time, we had plain white bags with nothing but the store’s logo. Boo-ring.
Even worse were the bag stuffers we were supposed to jam in every bag that were often visually dull and ignored by customers. I’m sure the printing and design bills for those useless pieces of paper would have more than covered the costs of designing memorable bags that had some “stopping power.”
Danielle Blugrind says:
Sean, I know I’m a little behind and catching up on these blog comments, but could you confirm that Cool Hunter site? I tried the link above and had no luck. Thanks!