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Archive for August, 2014

Time to Take a Quick and Fun Quiz About Robin Williams…One of the Funniest Comedians of All Time!

Friday, August 29th, 2014

Unfortunately, a few weeks ago, we lost one of the funniest comedians of all time. Time to take a minute and for a quick quiz about the great Robin Williams. As always, the quiz is timed so no need to get any extra help.

Click Here to Take The Quiz.

Thanks for playing!

Attention Parents of Teens: You May Want to Sign Up For This New Technology!

Wednesday, August 27th, 2014

Does this sound familiar? Your kids aren’t answering their phone and they’re not calling you back…who knows, it could be even worse and they’re avoiding you. In the past, you may have grounded them, taken away their allowance or had them do additional chores around the house as punishment for being unresponsive. Well, thanks to a new $2 Android app called “Ignore No More”, you now have another choice!

Here is how this app works: the parent launches the “Ignore No More” app, selects their child’s unsuspecting smartphone from their contact list, create a password that only the parent knows and suddenly, the child’s smartphone goes into complete lockdown. A message pops up on their screen, saying they’ve been locked out and the only calls they can make are: 911, the parent or other selected numbers that the parent has designated.

  • What do you think of this app?
  • Will you sign up for it?
  • Do you use other technology to keep track of your kids?

    I look forward to reading your comments!

What Does This Mean to You?

Monday, August 25th, 2014

I was listening to the radio a few weeks ago and during an interview, one of the athletes said, “I am taking what I am given and I make the most of it”.

I really like the way this was said and framed and I’m curious……

  • What does that statement mean to you?
  • Do you think most people follow this principle?

    I look forward to reading your comments!

Are You Ready For Some Football? Time To Join Our Weekly Football Pool! Yes! It Is Free… And There Are Prizes!

Friday, August 22nd, 2014

For four years now, we have had a football pool and I am excited to say we are going to continue it for another year. Last year’s overall winner was Steve Kennedy, who was also the cumulative winner. Steve followed Doug G Golab Andrew Dixon and Sarah Baird who won the first three years of the pool. It is VERY easy to participate. Here are the rules:

  • We keep track of everyone’s cumulative score and will be awarding a spot in the final week to the top two people who pick the most correct games right for the first 16 weeks. If those people win a week they will be awarded another spot in the finale.
  • Every Friday (except for the week of Thanksgiving when we will post on a Wednesday) we will post a link to the weekly pool.
  • All you need to do is select (by clicking) the team that you think will win each game
  • We are ONLY picking the game winners…the point spread means NOTHING in this pool
  • Every week we will have a winner. The winner is the person who correctly predicted the winner in the most games
  • If there is a tie, the tiebreaker will be the total points of the Monday night game
  • If there is still a tie, the people tied will split the weekly prize money
  • All picks need to be in by Thursday at 5:00pm CST except for Thanksgiving week, picks will be due by 5:00pm CST that week

    The weekly prize will be a $50 American Express gift certificate. In addition, the person with the highest CUMULATIVE SCORE for the year has been increased to a $350.00 American Express gift card and the person who has the second highest cumulative score will be awarded a $200 American Express gift card. The tie-breaker (if needed) for the cumulative winners will be the total points for the Monday night game on week 16. There is also a bonus!

    The pool will go on like this for 16 weeks. For week 17, only the winners of the prior 16 weeks and the 2 cumulative winners can participate for the grand prize, a $500 American Express gift card. If a person wins multiple weeks during the first 16 weeks they can have multiple entries in week 17

    I will be playing as well, but CANNOT win the pool. I hope everyone will enjoy the football pool and I can’t wait to see who wins the first prize and who has bragging rights until next year!

    Please use the same name and email address when you enter your picks, this makes it much easier for us to track the cumulative scores.

    Click Here to Participate in Week 1 of the 2014 Football Pool.

    Feel free to share the link and have friends, colleagues, relatives, kids and anyone else you want join the pool.

    Good luck to all.

Okay, Am I the Only Person Who Loses or Breaks Sunglasses?

Wednesday, August 20th, 2014

Its sunny out, of course I put on my sunglasses! The problem I have more often than not is: “Where are they?” I tend to be an organized person but for some reason I always seem to misplace my sunglasses…or worse, I have them in my briefcase, which usually means they get broken. Yes, I have had some expensive sunglasses in the past. Ray-Ban? Check. Maui Jim? Check. Oakley? Check. Guess what? I have broken each and every pair. Clearly there is something wrong with me that I continue to lose or break my sunglasses. Now some of them aren’t 100% my fault…I have broken a few pairs playing sports like sand volleyball or softball but I think my strategy has now changed.

Moving forward I am going to buy inexpensive sunglasses! Sunglasses that are $10 so that I don’t really feel any pain if I lose or break them.

  • What kind of sunglasses do you have?
  • Do you ever lose or break them?
  • Do you have the same strategy that I have?

    I look forward to reading your comments!

Remember the Days When Penny Candy…Actually Cost a Penny?

Monday, August 18th, 2014

Last month, I was having a blast with my kids in Cape Cod. As part of our fun I needed to go to a candy store…yes, partly for the kids but also for myself because I have a sweet tooth as well.

I must admit I chuckled a little bit when I saw the sign that said “Penny Candy $7.99 a Pound”. I can still close my eyes and remember the days when I would take a short bike ride with my sisters or friends to a buffalo farm that had a general store where Fire Balls, Bazooka gum, Lemon Drops and Root Beer Barrels were actually sold for a penny!

I miss those days!

Let’s go back a decade, or two, or three

  • Did you like penny candy?
  • If you do, what was your favorite?
  • Do you still have a sweet tooth?
  • What is your favorite candy today?

    I look forward to reading your comments!

Time to go to the Beach! Are You Building Sand Castles or Sculptures?

Friday, August 15th, 2014

Last month I was at Cape Cod visiting my parents. Of course, we went to the beach several times. We aren’t even there for two minutes before the kids want to play catch, play four square, go in the water and build sand castles. These are all great beach activities, the problem is: Each one of my three kids wants to do something different. So, after a few minutes I build a loose schedule to make everyone happy. We decide to build some sand castles first. My son built a turtle and all of the kids helped turn me into a mermaid…well, we all think it’s a mermaid, but AVS thinks it looks like a whale – really? I don’t think so…….or at least I hope not….

So, when you are at the beach and the kids grab your attention and hand, wanting to build sand castles or sculptures.

  • What are you building?
  • What is the best, most elaborate castle you have ever made?
  • Do you think our sand sculpture looks like a mermaid, a whale, or something else?

    I look forward to reading your comments!

Are You Kidding Me? Please, PLEASE Turn on the Air Conditioning!

Wednesday, August 13th, 2014

So, there I am in Cape Cod at my parent’s house. Enjoying the beach, clam chowder, swimming, eating fudge and taking in all of the beauty that the cape has to offer during the day. At night…well, that’s another story, especially at bed time. “Why?” you ask? Well, because my parents refuse to turn on the air conditioning; they love the house to be 95 degrees at night.

Ugh! I can’t sleep! I’m sweating up a storm and I’m so uncomfortable, tossing and turning through the entire night!

  • Am I alone in this problem?
  • Do you have similar problems when you stay at your relatives houses?
  • Do you have any suggestions/best practices that can help me sleep in the heat?

    I look forward to reading your comments!

Guest Writer, Ed Sugar, Writes a Farewell and Welcome Letter to the Research Community

Monday, August 11th, 2014

One of my pleasures in life is volunteering with organizations that promote Marketing Research. For the past four years, I have had the pleasure of serving on the Board of Directors for the Marketing Research Institutive International, a not-for-profit organization with the mission of fulfilling the essential educational needs of market research professionals worldwide. Through a not-for-profit partnership with the University of Georgia, MRII is the driving force behind the Principles of Market Research, the Principles of Mobile Market Research, and the Principles of Pharmaceutical Market Research, the premier online certificate programs in the industry. Visit the MRII here. Come October 1st there will be a new face atop this highly respected organization as Don Marek retires and Reg Baker becomes Executive Director.

Don has achieved more than I can recount over the last eight years, following nearly thirty years as a corporate researcher at AT&T. He is a past President of the St. Louis chapter of the AMA, served as MRA President in 1998-1999, and received an Honorary Lifetime MRA Membership. Throughout his career, Don has always been a willing conference mentor, eager to engage newcomers. He is, quite frankly, one of the nicest people in our industry.

So, how do you replace a legend? MRII decided the best way to do that was to bring in someone who has a broad understanding of current and likely future MR industry trends and challenges. Reg Baker has been active in the industry for over three decades and is a widely recognized expert in quantitative research with a special focus on new technologies and methods. Formerly President of Market Strategies International, Reg is active in ESOMAR, CASRO, and AAPOR, regularly presents at conferences worldwide, and blogs and tweets as “thesurveygeek”. He is also the lead author of MRII’s Principles of Mobile Market Research, timely and essential education for tomorrow’s MR professionals in our increasing mobile world (learn more about this exciting new course HERE Reg recognizes the important role that MRII can play in helping the industry adopt and integrate new ways of conducting market research, mobile being a current example.

  • Do you have any memories of Don to share or would you like to congratulate him on his well-deserved retirement?
  • Do you have any thoughts about how MRII can help market researchers cope with the dramatic changes the profession now faces?

I look forward to reading your comments!

P.S. If you’d like to reach out to Don directly, you can contact him at: dmarek@mrii.org and if you’d like to reach out to Reg directly, you can contact him at: rbaker@mrii.org

A Quick Quiz About Cars!

Friday, August 8th, 2014

Time to take a minute out of your day and take a quick quiz about cars. As usual, the quiz is timed so no need to use the internet for help!

Click Here to Take The Quiz.

Thanks for playing!