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Keys to Great Customer Service…Does Chase Bank Have it Right?

Recently, I was at the counter of a Chase bank and as I was waiting I noticed a computer had rotating screens about customer service. The first screen was labeled “KEYS TO GREAT CUSTOMER SERVICE” and the five following screens were:

  1. Do the Right Thing
  2. Own the Customer Issues From Start to Finish
  3. Exceed the Expectations
  4. Always be Courteous and Professional
  5. Build Lasting Relationships

I was there for a few minutes and watched them go by a few times which, of course, gave me a chance to: pause, write them down and think about them.

I really like the list, especially number 2. I don’t think enough companies handle customer issues as well as they potentially could and if Chase can truly do this, they will clearly be ahead of their competition.

  • What do you think about the list that Chase put together?
  • Which one of these is most important?
  • What would you like to add to the list?

    I look forward to reading your comments!

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