Understanding U.S. Safety Expectations for Dine In Restaurants

Accelerated solutions

With many areas of the country now offering the option to dine inside restaurants, M/A/R/C® conducted research to better understand the expectations U.S. consumers have about the measures which should be in place before they will return to dining in.

  • What safety measures are most important to diners?

  • Which combinations of safety precautions are most likely to bring diners back to restaurants?

  • How has the pandemic impacted the likelihood for consumers to visit?
M/A/R/C® answered these questions using our Accelerated Choice solution.
Accelerated Choice more accurately predicts the overall appeal and breakthrough of each new idea or messaging combination for your product or service, delivering results in less than a week from when you say "Go" for less than $10K.

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